[Tunabrain]

In my country, there are a couple of newspapers distributed for free in train stations. These newspapers are purely financed with ads. Is it my moral obligation to read every ad in the newspaper to make sure they stay profitable?

I used to watch satellite TV when I was a kid. Most channels I watched were privately owned and purely financed with their (extremely long) ad breaks. Is it my moral obligation to sit through every single ad break?

My answer is no, that's ridiculous. If a company decides to offer content for free, it is not my obligation to make sure their business model stays lucrative. It shouldn't be anyone's obligation to consume every last bit of content someone offers only because it's given away for free.