[suprgeek]

Great Product - Congrats on thinking thru and designing for a "Wire-Free" experience, with Solar batteries and the clever hack of the OBD port connector to offload some functions (wake-up on reversing etc).

That said - it seems it is 2-3 years too late to be launching this.

1)By 1 May 2018, all new US Cars will have back-up cameras by law [1]

2) Most Cars sold since 2011/12 seem to have integrated back-up cameras

3) $500 for a Car accessory (!) that by definition will be fitted on a lower end car older model (since high end cars had this for a while) aka Low sales.

4)OBD port contention

Pivot Idea - Dash cam recorder (go in front plate) with AI for alerting based on User set rules (in addition to Dash Cam recording)

[1]: https://www.transportation.gov/briefing-room/nhtsa-announces...

Edit: Why in the name of funk did you design your website to take away manual scrollability? If I want to quickly skim it I have to endure the pointless transitions - I get that you want to enforce a certain flow - but let me cleanly escape out of it as well,

[grimmdude]

I was excited to see something like this (my mom has been needing one), but when I saw the price I thought the same thing. Why not get a professionally installed one that's more convenient and harder for someone to steal for the same price?

[brandon272]

The rear visibility in my car isn't great. Saw the homepage and thought, "Sold!" within about 10 seconds. Clicked "Pre-Order" to be disappointed by the price point. Was expecting something in the $249 or $299 price range.

$500 ($650 CAD) is way too high for me. Disappointing.

[PantaloonFlames]

Yep, with the coming regulatory requirement on manufacturers to equip new cars sold in the USA with builtin backup cameras, the potential addressable market in the USA will shrink steadily as time goes on, and as newer cars replace older ones. Even so there are (guessing) ~100MM cars on US roads that do not have backup cameras and might want one. And also commercial trucks - where a camera is sorely needed.

And of course there are international markets. China buys more cars than the US, these days.

[Terretta]

Problem 4, OBD port contention, cost them three pre-sales. I have Automatic in the OBD port on the three vehicles. All between 10 - 20 years old, but each with only 10k - 30k miles, so great candidates for this otherwise.