[logicalmind]

Is that really the problem though? In my circle, plenty of people are doing the boring crud apps at random big company. The problem is that they're paid very well. So taking a job that is more challenging often involves taking less money, for more risk, with a small possibility of a payoff. Is there really a surplus of highly interesting tech positions with better than average pay that are desperately looking for people? If you're struggling to find talent, you're probably not paying enough.

[superuser2]

>The problem is that they're paid very well

Are you sure? Tech companies you've heard of on the west coast (other than Amazon) are paying their most junior people at least $100k. When I looked at big boring insurance companies in the Midwest (toying with the idea of staying close to home) I was seeing closer to $50k for entry level and $80k for mid-career.

[kbenson]

This invariably comes up whenever this is discussed, and what's usually referred to is that many people have a fairly narrow perception of what interesting tech work is, and sometimes exposure to other industries, or even interviews in other industries, can expand what they view as interesting work. Apparently, many industries have a problem sourcing good technical talent, even if they have the need and the ability to pay.

You might not think a position at an insurance company sounds interesting, but if the CTO starts explaining their plan on integrating their major departments with a new application they are developing from scratch (and maybe you get to help make ground floor decisions, like language), and needs to contain some interesting data warehousing to make sure that the statisticians and actuaries can access the data in heretofore impracticable ways, that might just tickle your fancy.

[lazerwalker]

tptacek, one of the Stockfigher founders, comes from the world of security consulting. That strikes me as exactly the right sort of niche: incredibly high-paying even relative to cushy crud apps, but there isn't really an obvious inroad for even an experienced programmer to make the shift over to doing security work.

I'd imagine there are other specialized software engineering fields with similar problems.