[pratyushag2]

Thanks Jayme!

Svetha (CEO & co-founder) came across conditional cash transfers (CCTs) while doing research in effective ways of giving AID in developing countries. CCTs have seen incredible success in Mexico, Brazil, and several other countries.

The current idea was a pivot after trying to fund CCTs through partners in various countries. The focus was to save lives through CCTs. Infant mortality is a big problem and Nigeria accounts for one out of three children born with HIV. That's how the org started doing CCTs for reducing HIV transmission and has now expanded beyond HIV transmission.