[epynonymous]

that's why i firmly believe you have to find the idea that you're really interested in because that's what will pull you through those 70+ hour work weeks or through those days where you're on the brink of failure wanting to fold shop. there are many ideas that are interesting and probably could be good businesses (lifestyle or startup), but can you overcome all those things not just on sheer will power, but just because that's what you enjoy spending your time on?

[elliotec]

Or bootstrap a lifestyle business with an idea that you're really interested in and spend exactly as much time as you feel like working on it, making money and not answering to investors.

[epynonymous]

awesome, you sound like you have experience creating a lifestyle business. i'm in the midst of starting one myself.