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by vinceguidry
3668 days ago
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It seems like the marketing was all wrong. If you're selling to big business, you need a big business sales process. If you can't afford that, you're just pissing in the wind. He was focused on product when he should have been focusing on his sales and on-boarding. Patrick McKenzie has demonstrated that you can do high-touch corporate sales as a small organization or even as a single person. He just needed to figure out how. |
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