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by omgitstom 3664 days ago
Every company will want a PM that understands their vertical. This isn't as simple as researching, a PM should never interview without using the product and using as many of the competitors products as possible.

Every company wants a PM that is a jack-of-all-trades. This could be any degree of technicality, UX skills, marketing skills, developer skills, design skills, customer success skills, sales skills, and PM skills (prioritization, specs / user stories / strategy / go-to-market / scoping / shipping etc). If you aren't a jack-of-all-trades, pick up some hobbies / books / go to meetups to make yourself as well-rounded as possible.

Every company wants someone that is deep in one of the areas above.

Commonalities between companies are they want someone that is a foot deep across every skill set, and a mile deep on one skill set.

Figuring out where you fall on the scale of things and make sure you find a company that is looking for your exact strengths is the most important thing to pass a PM interview. Screen the company as they would screen you. Once there is a match, then Sam's advice kicks in if they are looking for a Technical Product Manager.

For aspiring PMs, I highly recommend taking a job in customer success as a gateway into product management. You learn a lot about working with customers, prioritization, and should be aligned with seasoned PM's at the company for advisement and mentorship possibilities.