| I've come to recently replace Twitter with Snapchat, having replaced Facebook Timeline with Twitter. The process is definitely cyclical, but there is at least one new emphasis that's changed: Content is treated as low-value, which makes it low-pressure. Mainly because: 1. it has a short life span (it expires in 24 hours) 2. the lack of per-item ratings (e.g. likes or favourites) 3. it is always packaged non-individually (i.e. as a bundled "Story") 4. pictures are not dressed up (ie not "Instagram photos") and videos are short 5. simple UI promotes content creation as central and valued over content judging/consumption Add to that it offers the best visual blogging UI (and specifically vlogging). Whereas with Facebook and Twitter every new post would bring thoughts like "is this good enough? Will I regret this post down the line? Will people like it?", Snapchat promotes the "just do it" attitude. Is this interesting right now? I expect my personal use of Snapchat will wane as it did with the other platforms. When something becomes too big it becomes too public, and brings too much pressure to be idyllic. Right now Snapchat feels closed and personal. |