[hyperpallium]

tl;dr fewer hits per Trump story, but more stories

A copywriting course taught me that many print and TV stories are based on prepared materials sent in by whoever wants coverage. [ It's not exactly "paid coverage", but "lower cost coverage" ] Since then, I've noticed many stories that (seem) obviously of this kind, because of the particular perspective and beneficiary.

Trump isn't preparing releases, but makes comments that are easy -- i.e. low cost -- to cover.

[maxerickson]

His hits per article are better described as similar to Clinton, Sanders and Cruz.

[hyperpallium]

Article says fewer than Clinton, his main competitor, and is the gist of the article.

[maxerickson]

My point is that the difference between 9900 and 10200 is not particularly substantial. It's better summarized as "similar" than "fewer".

The differences with the other 2 are larger, but still not yuuge.