[guywithnose]

You're absolutely right and the Parsely article completely ignored this fact. There is probably some truth to 'the public reads whatever it is the media decides to write about', but they are completely ignoring the law of diminishing return. If someone artificially limited the number of articles about trump to not exceed the number of articles about Clinton, all the people who want to read about Trump would flood those articles. This would also deter journalists from writing all the low quality articles. The large quantity of low quality articles are also pulling down the average, hiding the fact that the good articles are getting much more page views. These are the articles that make other journalists want a piece of that pie.