[wbillingsley]

This seems remarkably similar to Philips:

"While the Philips Hue system is based on open technologies we are not able to ensure all products from other brands are tested and fully interoperable with all of our software updates. For guaranteed compatibility you need to use Philips Hue or certified Friends of Hue products."

After all, it'd just be downright unthinkable that any non-Philips lightbulb should be compatible with our light sockets, that any brand of plug should fit into our wall sockets, or that non-Google-branded plug-in should be able to use a web browser's APIs... I mean, goodness, next we'll be thinking that the term "plug-in API" suggests its supposed to allow things that other people created to interoperate...