[billmalarky]

I've stopped naysaying snapchat the third time they made me feel stupid.

The first time was when I first heard of it, "that'll never take off what a dumb fad app."

The second time was when they turned down the $40MM offer from facebook.

The third time was when they turned down the $3B offer from facebook.

They're now valued at $16B. I don't bash snapchat anymore.

Turns out snapchat isn't just for messaging anymore, a lot of people watch the channels on it as if it was any other form of TV, and advertisers absolutely love it.

I'm sure it will be disrupted at some point, but I've stopped trying to "call it."