[Communitivity]

I don't understand the confusion on what Apple's next big thing is, they've laid it out time and again.

Come to think of it, I think I just saw a slide with it right on the single slide during the Viv presentation. I went back and found it. Here is the video URL at the time the slide is shown: https://youtu.be/Rblb3sptgpQ?t=51

It's the same thing OpenAI, HARC, and other groups are working on: creating revolutionary intelligent assistants and possibly achieving strong AI. The chance to work on that project at Apple, that I might consider a move for.

Applied AI combined with conversational or AR interfaces to create specialized personal assistants will be the next in the line of game changers such as car, flight, radio, telephone, computer, rocket, internet, cell phone, the web, smart phone, tablets, and data mining.

[mcphage]

> I don't understand the confusion on what Apple's next big thing is, they've laid it out time and again. [...] It's the same thing OpenAI, HARC, and other groups are working on: creating revolutionary intelligent assistants and possibly achieving strong AI.

I hope so, but given they released Siri in 2011, and only minimally improved on it since, it doesn't look like they're giving the field much attention. It doesn't look Apple takes it very seriously, and in the meantime Google & Microsoft have released their own superior versions.

[eric_h]

> given they released Siri in 2011, and only minimally improved on it since

It's quite possible that their iterative loop on Siri and Siri-like experiments simply doesn't include the general populace. Apple does not have much of a history of touting beta software and using their customers as guinea pigs, but internally they definitely do.

[mcphage]

It's definitely possible, but I'm not sure why they wouldn't? The data from millions of users from all over the country / world would be a lot better than a small number of users in a single place. And they still push it as a sales feature, so showing real improvement over time sounds like something they would want.

Still, I hope you're right; I do agree that it's a big part of the future, and seeing it flounder is frustrating.

[jamesrcole]

Do you think that's the only major thing they're working on?

[Communitivity]

You're right, I think it's definitely not the only thing, but Apple seems to do one main thrust and lots of smaller thrusts. I suspect wearables and the car may be smaller thrusts (which would still be huge expenditures compared to other smaller players), but their AI thrust will be 5-10x the investment of one of the smaller thrusts.