[unclebucknasty]

But, it's all right there on the label. The problem is that many people just don't care.

Sure, not every obese person eats 40 Snickers a day. But, short of glandular or other medical reasons, they are surely aware that their diet and lifestyle are unhealthy. You don't get to 400 lbs without realizing that it may be something you're doing. So, It's a little misdirection to suggest that people are consciously attempting to make healthy choices, but are tricked into the exact opposite without once questioning it during their journey to obesity.

Add to this the fact that messages about calories, sugar, exercise, etc. are copious and inescapable.

Yes, marketing and even labeling can be deceptive, but it's not the root of the problem by a longshot.