>Such are the risks of naming your company after a common word that describes the product.
What? Not at all! Infinit has a trademark and will almost assuredly destroy Dropbox in court, including getting an injunction against even using the Dropbox Infinite name during the case.
The real risk is on Dropbox: Not doing their homework and attempting to name a product something that happens to be legally too close to a trademark from a competitor.
What you're saying is that it would be acceptable for me to make a Googol search engine, since googol is a real word and it's Google's fault for picking a name so similar to a real word.
EDIT: Also consider that Infinit is as close to the word Infinite as iPhone is to the word "phone". Do you think Apple assumed the same risks you bring up by naming their product 1 letter away from a common word?
Just because a word is a common dictionary word doesn't mean it can't be trademarked with limited use. For example, you can't launch a new computer and name it Apples. However you can launch a new type of lipstick called Apples (assuming it's not trademarked in that context already).
If the original trademark owner can show that there's the potential for confusion among consumers, that the products are competitive, Infinit may very well prevail. Dropbox's lawyers didn't do a great job at due diligence here.
What? Not at all! Infinit has a trademark and will almost assuredly destroy Dropbox in court, including getting an injunction against even using the Dropbox Infinite name during the case.
The real risk is on Dropbox: Not doing their homework and attempting to name a product something that happens to be legally too close to a trademark from a competitor.
What you're saying is that it would be acceptable for me to make a Googol search engine, since googol is a real word and it's Google's fault for picking a name so similar to a real word.
EDIT: Also consider that Infinit is as close to the word Infinite as iPhone is to the word "phone". Do you think Apple assumed the same risks you bring up by naming their product 1 letter away from a common word?