[skewart]

Thanks for sharing your experience.

It sounds like you were facing a really tough competitive landscape. Throwing in the towel sounds like a wise thing to have done.

One thing I didn't totally get from the post is what exactly you were trying to improve about the shopping experience? It seems like there is a lot of room for improvement for both buyers and sellers. Could you have vetted sellers and/or tried to answer inane questions from buyers yourselves (acting like a web cache for popular requests), saving both parties the pain of waiting for a response? What if you offered some kind of reputation service? I'm sure you thought about this stuff, and I'm not saying any of this is easy. I just would be curious to hear more about how you thought through finding real, sticky product-market fit.

[aherlambang]

Thanks man!

From the buyer perspective we have made a special one-on-on online coaching session, where they can ask us anything for feedbacks on how to improve their shops. We gave a lot of suggestions to them but most just didn't take any action afterwards.

We do have a reputation service. We verified each and every store by taking in their personal government ID. We show case their customer testimonials in their own shop page.

Two crucial thing that we can't play with, price and quality of product :) Which is two of the most important thing needed for someone to make a purchase.