Right, but take this in aggregate. Take it with divorce laws, employment quotas, commercials where the wife always puts the husband down, college graduation rates between men and women...
Cultural overcompensation worked out so well in the 60's, so why not do it some more? But really, that stuff is just surface. The real problems are systemic and economic. Gender politics is being used to pit disenfranchised angry young women against disenfranchised angry young men. The outraged masses can be rallied to vote and demonstrate, and at the same time, their energy is directed away from the underlying problems.