[ar0]

I think services are using such models because honestly they don't care very much. As the original article states itself, in a first iteration it's not Amazon who suffers but the legitimate author (same with Spotify, it's the legitimate musician who receives less due to this).

These flatrate plans, where the authors receive a 'part of the pie' are actually a great deal for these companies, because a lot of business risk is transferred to the authors / musicians.