[uptownfunk]

How about building out a predictive model to assist you in the sourcing of sustainable products and services. You already have humans curating the content, why not use that as your training set and let that inform your search.

[krumhausen]

Yes, that is a good idea. We are building out a list of criteria that we will use to evaluate sustainable products and services. Using those keywords we could potentially analyse existing data and use that as a first wave to find new products and services. A human expert would probably still be needed to vet the products before adding them to our Sure database.

We just have to be careful which sites or services we would crawl as we don’t want to infringe on anyones copyrights.