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by siquick 3722 days ago
Most definitely this.

For example. hire someone to call every single estate agent in your area, promoting your service. Just make sure they don't speak to the receptionist - aim for the decision maker.

There must be Linkedin groups on this subject that you can join. What about Estate Agent conferences? There are definitely offline magazines that you could think about advertising in.

If it's any like Australia then most estate agents are franchises who license out their software, so you could target a head office of a franchise and white label your software.

Google Ads don't seem like a great acquisition channel for you unless you can figure out exactly what decision makers at EA are searching for.

This could be worth a read for ideas on which channels could work for you.

https://medium.com/swlh/the-19-channels-you-can-use-to-get-t...

Most important: when you find the channel that works for you then put all your focus onto that channel until it's run dry.