[qeorge]

Cracked is not owned by Demand Media. It was a second-rate competitor to MAD as a print magazine, but has found tremendous success online.

Their model is similar to Demand's in that it is UGC + payment, but that's about it. The topics are not generated by an algorithm, for instance.

[byrneseyeview]

http://www.demandmedia.com/brands/

I was surprised, too.

[skinnymuch]

Wow. Can't believe they own Cracked. Learning this made me die a little inside.