The obvious advantage to native look and feel is that it will be familiar to users, and that consistency in itself might make for an overall more beautiful look.
If I use 5 applications and they all look entirely different, it will not look beautiful, and each time I swap to a different application I have to re-familiarize with whatever the UI designer thought was a good idea for that application.
If I use 5 applications and they all look entirely different, it will not look beautiful, and each time I swap to a different application I have to re-familiarize with whatever the UI designer thought was a good idea for that application.