[dikdik]

On point 2:

A lot of this sounds extremely similar to corporate America. BS euphemisms, 1+1=3 (synergy, ya'll!), and a lot of hype about how you are helping the world when you are just doing a job to make money (and often employing skeezy/immoral tactics to accomplish those goals).

My take away from this article is that start-ups are not as "think different" as they like to pretend.

[rycfan]

True, but the article implied at startups it was weird and wrong, when (as you correctly point out), it's actually part of corporate America as well. Which defeats his point that startup language is cultish and weird/wrong.

[fucking_tragedy]

> it's actually part of corporate America as well. Which defeats his point that startup language is cultish and weird/wrong.

Those two points are not at end with each other.