[brianwawok]

I used it for 2 days and deleted. No one I know uses it. Maybe hot with the tween crowd?

Instagram makes money because it shows ads. Are people going to buy Pepsi t-shirts for their Bitmoji and make Pepsi money? I don't see the path to money.

[morganvachon]

I noticed it was mostly people in my generation (mid 30s to mid 40s) who used Bitstrips during its flash in the Facebook pan a couple of years ago. As for Bitmoji, I've never seen that in use myself (in fact, never knew about it until this article) but then I don't text/chat that often outside of IRC and Hangouts.

[qq66]

Have you used Bitmoji? They have a ton of product placement and are likely making good revenue from it already.

[k-mcgrady]

>> "Instagram makes money because it shows ads. Are people going to buy Pepsi t-shirts for their Bitmoji and make Pepsi money? I don't see the path to money."

Why would Pepsi want you to pay to wear their ads on your character? They pay Bitmoji to create a shirt with 'Pepsi' on it, users wear it and send it to friends, and now they're sending your ad to eachother.