[richmarr]

I'm really excited to see Blendle opening their doors to the English speaking market.

Journalism funded by advertising contains several seemingly-unpatchable incentive structures... (a) the need to promote the advertising to you, breaking the concentration you need to read the article... (b) the fact that getting you far enough to see the adverts is enough to earn revenue so the content quality can be a secondary priority... (c) the fact that some sites go as far as mixing journalist-written content with PR-written content so you can't always tell the difference immediately.

Yes, there are bound to be some UX hurdles, some promises and hand-holding around privacy, some exploration of subscription or micropayments... but fundamentally this is a better model as it fixes all of the broken incentives without (as far as I can see) creating any new ones.

Good luck Blendle & alexandernl.

[alexandernl]

Thanks so much.