[durga]

Just like how google's predecessors were not keen on search relevance so that users didn't find what they were searching for quickly - leading to them spending more time on the website and increasing ad revenue. We know where that logic led those companies to ;-)

[tim333]

There is a similar no queue technology in the UK. It's been quite successful.

http://www.telegraph.co.uk/comment/personal-view/11472142/Ho...

[blackskad]

IKEA, on the other hand, designed their stores specifically to keep customers inside as long as possible. If you don't know the shortcuts (or don't notice them), you have to wander through the whole showroom & marketplace. And just about everyone leaves with more than what they initially planned.

[mziel]

It only works once. My usual response to such practices is to not return to the store again (and probably buy online). They lose in the long run.

[sumedh]

Maybe it does not work on you but it works with vast number of people.