[IkmoIkmo]

So buy the upgrade.

Me, I'm the type of guy to have 10gb of music, photos and apps, and offload a lot of stuff to my PC and stream increasingly more. I'm okay with 16.

Is 16 a bit silly? Sure, but it's an easy way to pad the margins a bit and there's just plenty of people for whom 16 is just fine, to the extent that the upgrade option is a decent solution.

e.g. my entire office is on iPhones and they use it for mail and some other stuff, 80% of their storage is unused, will be unused forever, and it makes sense not to pad that even more and increase the base price.

I wish the price bump was a bit smaller if you want to increase your 16gb, more in line with their cost price, but... I'm not at all opposed to the notion that a 16gb base model exists.