[bbcbasic]

You are given the TL;DR then the fleshed out story after, which is of a manageable size. The English style is very readable for something so old. There was presumably no word-count pressure.

I loathe books like How to Win Friends and Influence People that have some meandering and boring story before it gets to the point.

This is the 'how to start a startup' for business of the regular type, i.e. no ambition to get loads of capital and become the next Google. Read this once the tech bubble has burst!