[WalterSear]

It increases the kind of engagement that results in ad clicks. There's no way to make an advert or sponsored celebrity 'post' travel through time, but you can make it 'better'.

This may not be the kind of experience you want, but after all you aren't the customer here. You may not even be the product - you may just be a side cost of getting ads in front of the lowest common denominator consumer.

[x1798DE]

Don't sponsored posts tend to get stickied at the top of feeds?

[WalterSear]

I'm not familiar with instagram, but I would be surprised if they weren't just replicating Facebooks' model.

https://www.facebook.com/business/help/547448218658012

[theseatoms]

fyi, they're owned by fb

[WalterSear]

Exactly