[letitleak]

I generally agree, but there is an important caveat that relates to human social thinking. It is legal to mail spam since the resource burden is on you, it is not legal to fax it since the burden is on the recipient.

The US began with a theory that email was like mail since the recipients resource use was minimal and now treats it more like fax since the senders burden proved even more minimal.

On the web in general, the delivery costs are exceptionally low for the producer leading to the general sense that most content should be long lived and ad free. Especially on mobile, where people with ridiculous data plans have large costs.

Clearly, traditional news publishers have other production costs and a decaying product. But how do you fairly make the distinction between real ones and pseudo publishers in a way that doesn't over-reward being near the blurry lines that separate them?

Normally, search should have a mechanism to specify these kinds of qualities, hence a separate mobile mode in google's search. But Google working out penalties for use of display ad networks (which deliver different content to different users) is a conflict of interest.