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by webbore
3753 days ago
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I saw a (I believe) 60 minutes story about WalMart a while ago and they stated they stored everything at line-item resolution for 2 years of sales. With their volume it's an amazing amount of data.
UPDATE - did some quick googling and that was 10 years ago. I have no idea how big their DW is now (was 583 TB then) |
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Other smaller retailers, including Target and hundreds of others, will pool their transaction data into blind coops like Abacus, or syndicate it via companies like dunnhumby.