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by Hykso 3743 days ago
No we did not see it had much of an impact. But what we saw had the biggest impact is our website! We refined it a lot based on customer interviews to make sure to convey the worth of the product (which was lacking in the previous version). Also customers had a lot of questions, which is not good for sales. As soon as we put the new website up, sales increased!
1 comments

Interesting.

1- Was there a reason why you chose not to use a promo video? 2- What has been main driver in sales so far? Like what was the split between PR, Email List and Ads? Any other channels? 3- Why Shopify over Celery/Tilt then? Did it give you more control over the experience?

Sorry lots of questions. We are currently deciding between selfstarter vs crowdfunding.

-Martin