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by rezistik
3748 days ago
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My experience growing up was that the flashier the box was the cheaper the cake tasted. The best cakes came from the bakeries that invested 100% into their products. I loved getting really great products in terrible packages, it had a certain feeling to it. That being said, I love branding and really hip bakeries and coffee shops with awesome branding will always woo me too. |
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To add to that, the bakery I'd like to buy my bread and cakes from is the one that probably closes due to no branding. In fact it probably looks like a holdover from the fifties inside and specialised in just being a shop, not a brand.
It's a little sad to me that brands have become so much more powerful than the product, though I'm not immune either. I do try though - I'll risk the bad experience and try the family cafe or unknown coffeeshop in preference to a starbucks or costa. Does mean I get something rubbish occasionally.
Ironic that Starbucks such are a huge success but make terribly bland coffee. I've several friends who collect their mugs, but will never drink their coffee!