[bradleyjg]

Mostly because there's a big marketing push behind the book "All the Single Ladies" which recently came out. Either this article was pitched by Simon & Schuster's PR team or it is lucky free publicity generated in response to the buzz created by the other articles successfully pitched by them.

A mid to high six figure book advance is really high for a non-fiction book these days. They are hoping they have a blockbuster on their hands.