[RandomBK]

Embrace a new technology

Extend with proprietary functionality

Extinguish the competition

[BinaryIdiot]

Even though it's based on Microsoft's existing technology? That saying just doesn't make sense here...

[threeseed]

You make absolutely no sense.

The competition for .Net isn't Xamarin. It's the Java platform.

[craigvn]

Maybe their strategy is to bundle the Bing toolbar with the Xamarin installer.