[BrianEatWorld]

I find it odd that the baseline used is after the holiday sales period, in the doldrums of retail.Couldn't the lower price after the holiday season be explained by excess stocks due to insufficient demand relative to forecasts during the holiday season?

I think the fact that toys, a product highly prone to fads and trends, are the main culprit would reinforce such an explanation. It would be nice if they had a baseline both before and after or an even average of multiple non-shopping holiday points, rather than one day.