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by Kallikrates 3780 days ago
ComScore is one of the larger providers of these statistics similar to Nielsen ratings they provide a library you setup in your app.

see # 18: https://medium.com/ios-os-x-development/libraries-used-in-th...

1 comments

there is no way fb let alone any self respecting app would do a cost-benefit analysis of added app size, security and scrutiny - and decide to embed an sdk just to make some marketers happy. i wouldn't be surprised if they made api calls with an extremely high sampling considering 1.5B people use the fb app.