[e40]

And every time I've relented and turned off my ad blocker for a domain, they have made be regret it and I turn it back on (and often never visit the site again).

When will these clueless execs realize that if they didn't abuse our eyeballs they'd have our eyeballs?

[jacquesm]

They realize it all right. But the money is just too good and the arms race dictates they join in or be left in the dust. It's a hard problem, and I don't think wired has found the answer just yet.