Facebook's hardly "the newest media". Great grandparents are using it. It's become as mundane as the telephone, and with its neverending autoplaying videos, as inane as television.
If your Facebook feed is full of inane autoplaying videos, consider using the many provided tools to prune it - you can unfollow people and pages, tell FB you want to see less posts of a particular type, and opt out of posts from particularly spammy websites no matter who posts them.