| If you add in the same comparison to Facebook's numbers, the valuations look even more puzzling (using the most recent quarter): * Apple's quarterly revenue: $75.9b
* Apple's quarterly profit: $18.4b
* Apple's market cap: $538.7b
* Apple's P/E ratio: 10.24 * Google's quarterly revenue: $21.3b
* Google's quarterly profit: $6.8b
* Google's market cap: 517.6b (pre-earnings)
* Google's P/E ratio: 35.37 (pre-earnings) * Facebook's quarterly revenue: $5.84b
* Facebook's quarterly profit: $2.56b
* Facebook's market cap: $319b
* Facebook's P/E ratio: 89.22 Do investors really think Facebook can grow at the pace a 89.22 P/E ratio suggests? They're quickly reaching the point where everyone in the world who can get a Facebook account already has one. They're pushing hard to spread to poorer areas by offering Internet access, but how much marginal revenue/profit can a poor rural farmer add? If Facebook somehow magically increased their numbers tenfold at the same growth rate, which would make their numbers roughly match Apple's, the current P/E ratio would make them a 3.19 trillion dollar company. People knock Apple for relying too heavily on iPhone revenue, but Google gets a pass because their even more unbalance reliance on search has a "bigger moat"? Their core product, ads, is something most people despise and put up with, not something they seek out. Let's hope that some of their moonshots actually pan out. |
I don't think the market is efficient, it has a lot to do with perception. Amazon, for instance, is constantly doing press releases for products, even products that have no future (this is a deliberate strategy near as I can tell from my time when I worked at Amazon)... while Apple does 3 or 4 product introductions a year, and doesn't do a lot of PR stuff (Though Tim Cook is getting interviewed a lot more than Steve Jobs did.)