If it wasn't clear, that was only one example. Every reviewer, search engine, friend-who-already-bought-one, and so on is a resource available to get information.
This is, however, straying from my point, which was: just because people aren't informed about your particular product doesn't give make it ok to try to trick them into buying your product with manipulative advertising, and throwing your pitch at someone unsolicited is still (at best) rude.
That could easily change if there were no more advertisements and "things like Consumer Reports" were the way to buy things. It would be like a Costco or Amazon Prime membership.
This is, however, straying from my point, which was: just because people aren't informed about your particular product doesn't give make it ok to try to trick them into buying your product with manipulative advertising, and throwing your pitch at someone unsolicited is still (at best) rude.