[fivesigma]

Who would've thought that blog posts about the evil patriarchy cannot generate enough revenue.

Also the fact that tumblr blogs look like they came straight out of 2006. We have mainstream 24-27inch screens with 1920 horizontal pixels now. Why do most tumblr blogs look like geocities-era thin vertical strips of annoying gifs filled with tiny blocks of hard to read text?

[oddevan]

Because Tumblr, for a large part of its audience, fills the geocities-era niche of self-expression. The majority of tumblr bloggers don't care about 1920-pixel screens, they care about the colors and the aesthetic, web design principles be damned.

[jkaunisv1]

A lot of Tumblr users are artists, students, and teenagers. You may think 24" screens are the norm but a lot of these people are on crummy laptops or phones.

To use a Tumblr-relevant phrase with tongue only slightly in cheek: check your privilege :)

[hobs]

The same reason so many other websites decide to waste so much real estate: phones.

edit: also being lazy.

[fivesigma]

I guess they were unable to grok responsive design CSS practices, even at a $1b valuation.

Case in point of some people who get it: medium.com