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by ethbro
3812 days ago
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The "best rated" sort became useless after vine reviews. "This impartial review was delivered after I received the product free or for a discount"? Give me a break. Joe or Judy Amazon are realistically going to be perfectly happy plunking five stars down for free stuff. If Amazon wanted to do it right, they'd set themselves up as a neutral intermediary, companies could register to get some amount of product in the review chain, then Amazon would randomly distribute it to relevant reviewers, and the resulting reviews would be posted anonymously (with a known pattern, e.g. 'TrialUser'). And drop any users from the program that consistently give five stars. Instead, they seem to have created a star-for-stuff system. |
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