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by kristineberth 3808 days ago
PressReader does this at a much bigger scale than Blendle. It's truly Netflix-for-newspapers-and-magazines. 5,000+ titles, full versions, current day, all-you-can-read model. It's paid for either by personal subscriptions ($30USD/month) or sponsored access is provided by businesses (airlines like Qantas and Virgin Australia, thousands of major hotels around the world, 20,000+ libraries, a partnership with Uber in France for the Cannes Film Festival, etc.) Users can download full titles onto their own device and save them for later reading too.

Full disclosure, I work at PressReader. But it surprises me sometimes when we're not mentioned in these conversations. We do huge business internationally, have millions of active users, have been profitable for years, and are growing at an absolutely insane rate. It's a win-win business model because readers get content (often for free since it's sponsored by a brand they're a customer of), publishers make money (we pay royalties when their content is read), and brands have the opportunity to offer something tangible and personalized to their customers.

2 comments

I can only read content for 14 days after publication then it can be accessed? I have to pay by the publication in addition to pay by the month? No, this seems like a horrible service for a home consumer. Someone references an article from WaPo or NYT from six months ago and my expensive subscription service can't even reach it?!
You can read up to 90 days of back issues, full-version. If you have a subscription ($30USD/month) it's all-you-can-read unlimited access to everything. If you'd like to purchase a single issue instead of subscribing, you can, but the subscription model gives you full access.

Better yet, visit the PressReader HotSpot Map and you'll see all the places you can get full access to PressReader for free. You just have to access it while you're connected to their WiFi: http://www.pressreader.com/hotspot/map

Very interesting. I've never heard of PressReader and will check it out.

I guess Blendle is less like Netflix than PressReader, and more like iTunes in that you generally buy individual articles for a small price (often < 1 euro).