[TheCams]

Since nowadays we all have autocompletion and good refactoring tools (to rename a variable), I usually give a pretty explicit name, even if it's sometimes more than 40 characters long. At least there's no ambiguity on the variable meaning, even if it makes the code a bit hard to read sometimes.

[natch]

I would argue that descriptive and unambiguous long names make the code easier to read.