I'm not disagreeing that in some cases it's true. But as someone who provides infrastructure for a great many businesses including startups, most everyone changes their tune when their server goes down.
That's entirely true. But maybe those startups which 'changed their tune' didn't have to worry about servers for N months, focusing in e.g. market fit and growth hacking instead. Lean Startup mode.
Personally I'm pretty confident about market-fit and expected growth even before the launch day of my startup.
Personally I'm pretty confident about market-fit and expected growth even before the launch day of my startup.
But that's not the case, most times!