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by btucker
5989 days ago
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i agree those were the inflection points, but the iPod was completely revolutionary from an interface perspective. The click wheel, the large screen, the easy to navigate UI; these were things which hadn't made it to a portable media player device before. Or if they had, they were never marketed the way Apple was able to market the iPod from day one. |
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And it was when iTunes came to Windows that the iPod took off in sales (ironically, reversing a LONG trend by Jobs to keep Apple products on the Apple platform). In 2002 and 2003 they sold less than a million units. The first quarter they had iTunes on windows, they moved over 2 million units--more than double what they'd sold the previous holiday quarter.
People look at the iPod as this huge instant hit. It wasn't even 'till Q4 2004 that Apple sold more than 1m units in a quarter. And sales in 2005 came in a large part from selling through Wal-Mart, too.