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by manigandham 3824 days ago
Yes. GA has server-side API's available to premium accounts.

You can also just host the ga.js file yourself. Or run a reverse proxy or any of a dozen other methods to collect data and pass it to GA. Using the standard 3rd party tag is just for convenience.
2 comments
lstamour 3824 days ago
FYI, server-side APIs don't require premium accounts. :)

I'm pretty sure it's the same mechanism used for mobile/app non-browser tracking.

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malka 3824 days ago
how can GA correlate between site then ? The server-side does not have access to my GA cookie. Browser fingerprinting ?
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manigandham 3824 days ago
Yes, cookies are outdated and just a fallback. Also, unless you never go to a google-owned domain name, you'll be cookied regardless.
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