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While Facebook and Oculus VR aren't quite ready to reveal a price of the Rift, Luckey suggested that it'll cost more than the $350 developer's kit.
"You know, I'm going to be perfectly honest with you," Luckey said in an interview back in September. "We're roughly in that ballpark... but it's going to cost more than that. And the reason for that is that we've added a lot of technology to this thing beyond what existed in the DK1 and DK2 days."
While $350 may be too low, $1,000 seems to be too high. Elaborating on the Rift's pricing on Twitter recently, Luckey stated that Oculus VR has the backing of Facebook and doesn't need an immediate hardware profit.
"A company that has to survive on immediate hardware profit would have to hit with a much higher price - think $1000+. Not greed, reality," he tweeted. "1st gen VR users are being heavily subsidized by major players who want VR business to grow, though few seem to understand that."
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