[colmvp]

It's interesting how he says videos are important. I find videos to be much slower to parse than reading features or reviews from notable people within the industry the app is part of. For example, in the case of Sketch, I didn't watch the video (didn't even know they had them until I checked today) but instead read what it's like to use the application from a couple different designers.

In the case of Dropbox (whoa, that was a long time ago), I think I just had it verbally recommended to me from techies or I just read about it on HN.

In fact, all of what I end up installing and using comes from the backs of people rather than videos. Maybes it's a generational thing.

[Denzhadanov]

Thanks for your comment, but from my experience - a good video can benefit greatly to the product. And true, younger crowd prefers video to the text :)

[imron]

I'm with you. The majority of these videos are just fluff and filler. I don't need 51 seconds of video (with maybe 10 seconds actually demonstrating the bit I might be interested in).

If you want video, go for it, but make sure to also include text somewhere because if the only way to find out what your product does is to watch a video I'll probably just close the tab.